My policy these days is to fit Michelin tyres when necessary. Currently the newish (to me, at least) Mazda2 has a brand I'd not heard of before seeing them, HiFly. Apparently they're a long-wearing, moderately quiet, good all-round budget tyre.
There's plenty of tread remaining, which means I'll have to wait about a year before it's worth fitting the quieter, longer-lasting Michelins.